80 years Imperial

At the 80-year commemoration event of Imperial, design factory* sought to show the company’s past moments, aligning modernity and current day technological characteristics. The event was sub-divided into three moments: _the welcoming period and conference, where an intervention with white cardboard boxes was made, so as to decorate the warehouse in a sculptural manner, therefore transforming an industrial space into an event hall; _A tour of the factory to show how innovation and technology go hand-in-hand with the production of chocolate; _A social area where packaging and labels were shown, thus creating a “gallery” that would represent the aesthetic and conceptual evolution of Imperial products throughout the years.